Since this summer, we have been closely following the story of the high-profile US and British public-relations agencies hired by the Bahraini regime to turn its line into "news" and "analysis". Others have caught onto the story: today Salon profiles Tom Squitieri, one of the most prominent --- in persistence, if not quality --- consultants posing as a journalist.

Now a combination of The Independent of London, the Bureau for Investigative Journalism, and blogger Tim Ireland have exposed the activities of one of Bahrain's choice agencies, Bell Pottinger, as it cleans up the images of regimes around the world. Among the revelations are Bell Pottinger's re-writing of Wikipedia entries for Bahrain in the service of the "right" narrative about the kingdom.

A personal note: I had the chance to chat with one of Bell Pottinger's top executives in October. With a straight face and determined line, he explained to me that the agency was pursuing "reform" through its work with the leaders of Yemen and Bahrain. If that effort stumbled, it was not for lack of effort and goodwill by Bell Pottinger; instead it was the failure of those like Yemeni President Ali Abdullah Saleh to follow through on the agency's advice. In Bahrain, the executive continued, Crown Prince Salman was the spearhead for political change, and Bell Pottinger would be failing --- in its service to him and to the greater good --- if it did not help him.